I’m a recently-added guest contributor over at the Marketing Profs’ Daily Fix blog (MPDaily Fix). My first post there is about how a louder marketing message isn’t necessarily a better marketing message. It’s not meant to just focus on radio commercials – that’s just the metaphor.
At any rate, you can head on over to read it. I’d be delighted if you left a comment.
http://www.mpdailyfix.com/louder-isnt-better/
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