Social Media

Blog Comments as Social Currency

31 August 2010

When I peruse blogs every day, I find a lot of stuff I like, some stuff I don’t like, and a little bit that I really like.  Like enough to warrant a comment, anyway.  But I don’t always comment.  I read through the comments first, and see if someone already said what I am planning [...]

Tagged as: blog, blogger, comment, currency, feedback, post, social

View Comments [jump to full article]

What Happens When You Don’t Have Executive Level Buy-in For Your Social Media Project?

26 August 2010

Much has been said about gaining that critical element of support from executives on your social media plan, initiative, or campaign.  I believe (and espouse this), as do others.  Read any current social media blogger theses days (including yours truly), or just do a generic Google search on ‘executive buy in social media‘.  Surely this [...]

Tagged as: buy-in, executive, senior management, social, Social Media, support

View Comments [jump to full article]

Why Your Twitter Follower Count Matters / Why Your Twitter Follower Count Doesn’t Matter

20 August 2010

Is that title seemingly schizophrenic? Yes, but on purpose. I started this post, and set it aside, and then lo and behold, Max Kalehoff at AttentionMax wrote about it in a very similar fashion. So, go read his post, then come back here. Here’s the problem with Twitter follower counts… To some, it does matter. [...]

Tagged as: count, follow, follower following, Twitter

View Comments [jump to full article]

How To Be On Twitter Without Being On Twitter

16 August 2010

[note: If you're reading this in an RSS reader, the images may not line up well with the text. If you start to get sea sick, pop on out to the full post.] OK, so not the most SEO-friendly headline.  But have you ever been faced with this scenario (either you or someone you know)? [...]

Tagged as: digest, email, listening, media, rss, Social Media, tool, tools, Twitter

View Comments [jump to full article]

Free and Fast Market Research and Keyword Research

5 August 2010

If you’re looking to spin up quickly on a topic, understand keywords or related (secondary) words to a search term, find out what a person talks about, or want to do some market research, keep reading.  You can use two free tools (Twitter and Wordle) to give you a graphical representation of content, all in [...]

Tagged as: blog, keyword, listen, market, research, seo, Twitter, wordle

View Comments [jump to full article]

Using Social Media to Increase Event and Webinar Attendance

21 July 2010

I’ve been asked a few times by colleagues to assist or consult on how to use some social media sites to drive traffic to webinars, virtual events, actual events, and the like.  Instead of recycling the e-mail over again, I’m turning it into a post [this one].  I can point colleagues to it, you all [...]

Tagged as: event, LinkedIn, meetup, Social Media, speaker, Twitter, webinar

View Comments [jump to full article]

← Previous Entries