guideline

Social Media Rules of the Road: Policy vs. Guideline

13 May 2010

Policy?  Guideline? You can look at the definitions of each here: policy and guideline. Aside from dictionary definitions, I think the common use of these tends to be something along the lines of the following: Policy –rigid, authoritative, unwavering, push, “set in stone” Guideline – didactic, fungible, suggestive, framework, nudge, pull I hope with those [...]

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Blogging Guidelines, encore: After The Fact…

10 March 2010

This is part five of a five-part series I’m writing.  The five parts are homework, being mindful when writing, mechanics, promotion, and follow-up.   The first installment also has a bit more of an introduction that sets up the what/why of this. This section discusses a few things an author can do once the post has [...]

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Blogging Guidelines, Part 4: Promoting Your Blog

8 March 2010

This is part four of a five-part series I’m writing.  The five parts are homework, being mindful when writing, mechanics, promotion, and follow-up.   The first installment also has a bit more of an introduction that sets up the what/why of this. This section lists some suggestions to go about promoting a post once you have it [...]

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Blogging Guidelines, Part 3: Steps To Do For Every Post

5 March 2010

This is part three of a five-part series I’m writing.  The five parts are homework, being mindful when writing, mechanics, promotion, and follow-up.   The first installment also has a bit more of an introduction that sets up the what/why of this. This section lists the steps that should be strongly considered for every post.  Note that [...]

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Blogging Guidelines, Part 2: Things to Keep In Mind When Writing Your Post

3 March 2010

This is part two of a five-part series I’m writing.  The five parts are homework, being mindful when writing, mechanics, promotion, and follow-up.   The first installment also has a bit more of an introduction that sets up the what/why of this. Here we talk about the things to keep in mind when thinking about and [...]

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Blogging Guidelines, Part 1: Homework

1 March 2010

I’m helping create a content collection at my workplace so people have some resources when getting started in the social media swimming pool. Part of that is blogging. What it isn’t is throwing two paragraphs on digital paper and hitting ‘post’. Well, it can be that, but you might not get the attention, traction, comments, [...]

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